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公司沿革 History
美樂蒂起源於幼兒美語師資培訓機構，提供幼稚園及托兒所美語教學所需師資。初始由創辦人吳秋絨女士在台灣地區推廣，推廣過程中感於當時市場上所受教才無法配合國內小朋友之學習環境，故進而依自己理念及教學經驗，編寫教材，並於西元1987年創立美樂蒂股份有限公司。
在董事長李宗銘先生與總經理吳秋絨女士共同經營，及中外籍專業編輯群協力下，事業體涵蓋美樂蒂出版社、美語師訓機構、美樂蒂幼教社等。更於近年由吳副董事長秋絨女士將業務版圖拓展至中國大陸，並北京成立「北京普林斯頓國際貿易有限公司」。
對於未來，美樂蒂有著莫大的期許與使命感，隨著亞太營運中心的發展，地球村的觀念已深植每個人的心中，語文能力將成為提升個人競爭力的最大利器。未來，美樂蒂將與高科技公司聯盟，發展網路教學及研發美樂蒂美語教學專業光碟並研發孩子帶著走的知識理念，大幅提升孩子之語言能力，進而提升國家競爭力，圓二十一世紀全新美語的理想，貫徹『一人學美語、全家都歡喜』的理念，進而開創企業新里程碑。
★ More：我們給予的永遠比客戶期望的多更多
★ Easy：打造輕鬆歡樂的美語學習情境是我們堅持的夢想
★ Love：愛是教育的基礎，我們在師訓中落實傳承
★ Open：開放的心胸，讓我們不斷創新與成長
★ Do：勇於承諾之後就是持續行動力的開始
★ Young：青春熱情的心，揚起華人美語世紀的新希望
★ Melody：一個孩子們的共同語言，一個令全球華人引以為傲的美語自創品牌。
Melody originated as an English teacher training institution for preschool, providing teaching staff for kindergartens and daycare centers. It was initially promoted in Taiwan by its founder, Ms. Qiurong Wu. During the promotion process, Ms. Wu realized that the existing educational materials in the market didn’t align with the learning environment of local children. As a result, she developed her own teaching materials based on her ideas and experience. In 1987, she established Melody Publishing Co., Ltd.
Under the joint management of Chairman Mr. Zongming Li and General Manager Ms. Qiurong Wu, along with a team of professional editors from both Taiwan and abroad, Melody’s business scope has expanded to include Melody publishing, English teacher teaching institutions, and Melody early childhood education group. In recent years, Vice Chairwoman Ms. Qiurong Wu further expanded the business to mainland China, establishing 北京普林斯頓國際貿易有限公司 in Beijing.
Melody holds great expectations and a sense of mission for the future. With the development of the Asia-Pacific operations center, the concept of a global village has been deeply rooted in everyone’s minds. Language skills will be the greatest tool to enhance individual competitiveness. In the future, Melody plans to form partnerships with high-tech companies to develop online teaching resources, create professional English teaching CDs, and promote the concept of “portable knowledge — knowledge that they can take anywhere” for children. This will enhance children’s language skills significantly and thereby boost national competitiveness, fulfilling the vision of a new era of English learning in the 21st century. Melody remains dedicated to the principle that “when one person learns English, the whole family rejoices,” and aims to set new milestones for the company.
★ More – We always deliver more than our customers expect.
★ Easy – creating a fun and relaxed English learning environment is our steadfast dream.
★ Love – Love is the foundation of education, and this is instilled in teacher training.
★ Open – An open mind allows us to continuously innovate and grow.
★ Do – having the commitment to begin acting persistently.
★ Young – a youthful and passionate heart raises new hopes for the Chinese English-speaking world.
★ Melody – a universal language for children and a proudly self-created English brand for Chinese-speaking communities worldwide.
經營理念 Business Philosophy
「一人學美語、全家都歡喜」是美樂蒂的經營理念，也是持續進步的原動力，唯有沉浸在歡樂的學習情境，最具學習成效，也最能培養孩子樂觀、健全的人格，讓親子共同學習的互動中，日新月異。美樂蒂以此為出發點，創造出美樂蒂最大的競爭優勢。美樂蒂李董事長宗銘先生與吳總經理秋絨女士，憑藉著對幼教市場的敏銳度，用心經營，對美語教育的專注力不曾分秒轉移，對美語教學的熱忱不曾片刻猶疑，以帶動歡樂學習美語的教育風潮為企業經營的終極目標。
美樂蒂特別重視「創新」，力求同時符合市場需求以及專業特色，這個由多位資深中外籍編輯群所組合的研發團隊，平均每年出版至少20種以上的新產品，包括語言、編輯、音樂、圖形、影帶…等，所申請的智慧財產權已達數百種之多，這些都是美樂蒂最有價值的資產。
在服務方面，美樂蒂提供使用園所派師的服務，所選派的師資都是經過完整的教學訓練，且擁有美樂蒂文化傳承的專業美語老師；此外，我們也提供學校舉辦親子座談會、成果發表會、演講朗讀比賽、節慶招生活動、畢業致詞…等相關資源，所有不論有形或無形的支援，都蘊含著美樂蒂服務客戶的誠摯心意。
“One person learns English, and the whole family rejoices” is Melody’s core business philosophy and the driving force behind its continued progress. Melody believes that learning is most effective in a joyful environment, which enhances learning outcomes and cultivates children’s optimism and character. Growth is achieved through interactive learning between parents and children. This philosophy forms the foundation of Melody’s greatest competitive advantage. Chairman Mr. Zongming Li and General Manager Ms. Qiurong Wu rely on their keen insights into the early childhood education market, dedicating their full attention and passion to English education without distraction or hesitation. Melody’s ultimate goal is to promote joyful English learning.
Melody attaches great emphasis on innovation, striving to meet both market demands and maintain professional distinction. The Research & Development team, composed of experienced local and international editors, publishes an average of at least 20 new products annually, including language, editing, music, graphics, and videos. There are hundreds of intellectual property rights held by the company, and they are considered as some of Melody’s most valuable assets.
In terms of services, Melody also provides teacher dispatch services for kindergartens and daycare centers. Selected teachers are professional English teachers who have undergone complete training that is rooted in Melody’s educational culture. In addition, Melody supports schools by organizing parent-child seminars, achievement showcases, speech and reading competitions, enrollment activities during festivals, and graduation speeches. Through both tangible or intangible resources, Melody is committed to sincerely serving customers.
專業經營團隊 Professional Management Team
美樂蒂文教科技興業股份有限公司 Melody Publishing Co., Ltd.
董事長 Chairman
- ISO品保推行 Implementation of ISO quality assurance
- 企業形象建立 Establishment of corporate image
- 媒體公關 Media and public relations
- 年度目標設定 Annual goal setting
- 年度預算審核 Annual budget review
總經理 General Manager
- 專案研發 Project research and development
- 策略聯盟 Strategic alliance
- 教育訓練 Educational training
管理部 Management Department
- 總務 General affairs
- 儲運 Warehousing and transportation
- 人事 Human resources
財務部 Finance Department
- 會計 Accounting
- 出納 Treasurer
編輯部 Editorial Department
- 教材研發 Development of teaching materials
- 多媒體教學研發 Development of multimedia teaching
- 文編、美編 Content and graphic design
- 廣宣品設計 Promotional material design
企劃部 Planning Department
- CIS建立 Corporate Identity System (CIS) establishment
- 廣告行銷企劃 Advertising and marketing planning
- 活動企劃 Event planning
- 網頁規劃設計 Website planning and design
幼教部 Early Childhood Education Department
- 業務通路建立 Establishment of business channels
- 業務推廣 Business promotion
- 教學諮詢 Teaching consultation
- 師資培訓 Teacher training
- 課程規劃 Curriculum planning
國小部 Elementary School Department
- 業務通路建立 Establishment of business channels
- 業務推廣 Business promotion
- 教學諮詢 Teaching consultation
- 師資培訓 Teacher training
- 課程規劃 Curriculum planning
聯絡我們 Contact Us
美樂蒂文教科技興業股份有限公司 Melody Publishing Co., Ltd.
地址：(807) 高雄市三民區北平二街16號6樓
電話：(07) 322-7493
傳真：(07) 322-6812
E-mail：service@melody.com.tw